Market Selection, Partner Identification, Export Strategy

Market Selection, Partner Identification, Export Strategy

July 11, 2023 @ 12:00 PM – 1:00 PM

The U.S. Small Business Administration, the Virginia SBDC, and the Brewers Association cordially invite you to join us for the webinar series, Global Potential for American Craft Beer. Join hosts Chris Van Orden (Virginia SBDC), Dan Pische (SBA), and Steve Parr (BA) as they engage with special guests on some of the key considerations for international expansion.

Don’t miss this unique and entertaining opportunity to listen in on conversations about opportunities, resources, challenges, and best practices for introducing the U.S. craft beer to the global market place!

Once a brewery has confirmed that it’s equipped to pursue international markets, the next question is where to sell its products. It can be daunting to assess the potential of the many markets and partners looking for American craft beer, and there’s no one size fits all approach for market selection. In this webinar, breweries will learn about available tools and strategies to help weigh different opportunities and develop an export strategy that suits their specific goals.

Register Here