From the Logo to the Tap Room
Brand is more than a logo and a slogan. It’s a lifestyle, experience, your people, and your community. This session will explore how branding is an experience and a journey for the customer starting with …
Archives: Videos
Video Description
VDACS: Resources for Growing Virginia Craft Beer
The Virginia Department of Agriculture and Consumer Services will discuss legislation, regulation, and resources for growing the craft beer industry including the new VDACS manufacturing permits, the Virginia’s Finest brand, agricultural suppliers, export assistance, and …
What Technology Do You Need to Run Your Brewery?
Ekos recently published an original research report which analyzes the tech solutions that breweries use — from inventory management and POS to accounting and ecommerce. In this session, we’ll share the findings from the report, …
Craft Beer Tourism
VTC will discuss craft beer tourism resources including the leveraged marketing program, cooperation for innovative beer trails, and the state tourism plan. Presented by Rita McClenney, President, VA Tourism Corporation
2022 Regulatory Update
The Virginia ABC staff will discuss 2022 legislation, regulation, and craft beer issues including the upcoming ABC Administrative Code review process, delivery permits, tied-house reforms, expediting distribution agreement terminations, and temporary distribution agreements. Presented by …
Creating Strategic Goals – Why is it important and where do we start?
If you are interested in creating diverse opportunities and an inclusive organization, but are overwhelmed, this seminar is a great place to start. Specifically, knowing where to start making the change in an organization. In …
2022 Craft Brewery Trends for Sales & Growth
After the last couple of years that turned the hospitality world upside down, you may be wondering where your craft business falls among others nationwide. Join this presentation where Arryved POS will discuss results from …
Beer Soluble Hop Compounds: Translating Raw Hop Aroma to Finished Beer Aroma
The problem of translating raw hop aroma to finished beer aroma has been a brewing pinch point for years. Utilizing lab analysis from GC-QTOF and GC-SCD while merging sensory analysis, Yakima Chief Hops has identified …
Changing the Gamification: Why paper passports are a thing of the past
In this session, the technology company, Bandwango, will share learnings from beverage association partners who transitioned paper check-in challenges to digital passports that reward drinkers for visiting breweries. These passports have helped associations work more …
Brewer Apprenticeship Training & Safety/Operations Certificate
The program will focus on the requirements for a safe working environment and an understanding of the required quality and tasks needed in a brewery that meet Good Manufacturing Practices for Craft Brewers (GMPCBs). The program …